Tools
Funnel Builder
See every step between first visit and conversion — and exactly where people leave.
Drop-off analysis
Find the step that costs you customers
Each step shows how many people continued, how many dropped off and how long it took them. Compare with the previous period to see whether changes helped.
- Up to 8 steps
- Websites and applications
- Biggest drop-off highlighted
- Comparison with the previous period
42% continued
71% continued
62% continued
Funnels without the setup project
Ask a question
“Why don't people upgrade from free to pro?” — WebTracko suggests funnel steps from the pages and events your property actually records.
Pages and events
Mix page visits (with patterns like /projects/:id) and custom events in up to eight steps.
Session or journey
Require all steps in one session, or let visitors come back over several days.
Per signed-in user
For applications, follow the same user across devices and sessions.
Time between steps
Average time from one step to the next shows where people hesitate.
Live preview
Results update as you edit the steps, using the last 30 days of data.
Funnel questions
Pair funnels with goals to measure conversions across campaigns and QR codes.
Fix the leaks in your funnel
Free for 7 days. No credit card required. Setup takes about two minutes.